Tag Archives: web series

Will Consumers Spend Money for Web TV Programming?

Posted on June 15, 2011 by admin

Consumers want content.  They love it and can’t get enough of it, but are they willing to pay for it?  This is exactly what web video producers and distributors are asking as they search for the right business model to … Continue reading →

Posted in Web Series | Tagged , , , , , , , , | Leave a comment

Why Brands Aren’t Leveraging Independent Producers for New Media Content

Posted on May 5, 2011 by admin

Branded entertainment provides companies with a great method to connect with consumers and build an online presence to promote their products.  Not talking product placement, but product integration directly into the story.  Many brands have begun exploring this space and … Continue reading →

Posted in Branded Content | Tagged , , , , , , , | Leave a comment

The Future of Web TV…Still To Be Decided

Posted on April 17, 2011 by admin

The recent announcements by Google/YouTube, Netflix and Yahoo! that they plan to develop original content for the web is both exciting and troublesome for independent content producers.  Will this new attention and investment provide new opportunities for independent producers or … Continue reading →

Posted in Branded Content, Web Series | Tagged , , , , , , | Leave a comment